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Build a Custom AI Chatbot for Your Website: A Step-by-Step Tutorial

1. Define Your Chatbot’s Purpose and Scope

• Identify the primary use case — customer support, lead generation, or internal knowledge base retrieval.
• Map out 5–10 specific questions your chatbot must answer accurately (e.g., pricing, shipping, product specs).
• Decide on a persona and tone: professional, friendly, or technical — and document it in a system prompt.

2. Choose Your AI Model and Infrastructure

• Compare GPT-4